Just like the steamship companies, the airline industry found in Hawaii the perfect destination. Who wouldn’t want to visit the paradise clever advertising companies were marketing the world over?
In 1929 Inter-Island Airways--today better known as Hawaiian Airlines--began flying between the islands.
As airplane travel became popular during the mid-1930s, passengers wanted to fly across the ocean, so Pan American Airlines asked for a long-range, four-engine flying boat. In response, Boeing developed the Model 314, nicknamed the "Clipper" after the great sailing ships of the 19th century. On November 11, 1935, Pan American Airway's China Clipper made the first transpacific airmail flight from San Francisco to Honolulu, and when passenger service was established it changed the way people traveled to and from Hawaii. The Clipper was the largest flying boat ever built, and featured elegance and style with a central lounge fitted with broad armchairs and meals that were served on china with silverware. PAA’s crew wore naval-style uniforms and bore naval ranks and they even rang the hours on the clippers with a ship’s bell.
With the arrival of the 'Flying Clippers,' travelingbetween Hawaii and the American West Coast was brought back from 6 days by ship to 18 hours by plane, and at roughly the same price!
Two main airline companies, Pan American Airways and United Airlines battled for passengers harder than any of their rivals and several of their posters have been preserved, often featuring the Clipper and its post-WWII cousin the Stratocruiser.